Elie Saab To Bring Never-Before-Seen Fashion to Riyadh Season

Okay so, Saudi Arabia is about to witness a fashion extravaganza like no other! The 2024 Riyadh Season is bound to amaze visitors with a one-of-a-kind experience that fuses haute couture and entertainment. This mammoth affair has been made possible through a memorandum of understanding between Saudi Arabia's General Entertainment Authority (GEA) and the renowned Lebanese fashion designer *drum roll* Elie Saab.

 

 

 

 

View this post on Instagram

 

 

 

 

 

 

 

 

 

 

 

A post shared by ELIE SAAB (@eliesaabworld)

The signing took place in none other than the beautiful city of London, where GEA CEO Faisal Bafarat and Elie Saab Jr., CEO of Elie Saab, finalzed every single thing. Their goal? Well, they want to create a unique event that combines the worlds of fashion and entertainment, and we here at KSA Moments are here for it.

 

 

 

 

View this post on Instagram

 

 

 

 

 

 

 

 

 

 

 

A post shared by ELIE SAAB (@eliesaabworld)

As part of the new alliance, the iconic house of Elie Saab will also launch a fall 2025 collection inspired by (yes, you guessed it) the spirit of the Riyadh Season. This masterpiece-to-be will be a true celebration of the event and all that it stands for. "We will create something unprecedented and new to celebrate this momentous occasion in Riyadh, a city that embraces creativity and cultural diversity," Elie Saab expressed his joy over being part of the Riyadh Season. But wait, there's more! A new flagship store by Elie Saab opened its doors in Riyadh Mall to solidify and strenghten this new partnership that is currently brewing between these powerhouses.